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“depa” implemented the first phase of Smart Economy Showcase Project Supports Thai entrepreneurs in applying digital technologies Expects to generate over 30 million baht with the plan to expand in 6 areas

Recently, Bangkok - Digital Economy Promotion Agency reveals the result of Smart Economy Showcase Project organized in Ladphrao and Pathumwan areas having been implemented more than 50 digital startups of 12 digital technologies. From the arranged “On Ground” and “On Cloud” activities, the project has urged entrepreneurs to apply digital technologies to uplift their businesses, resulting in over 1,000 business matchings, and generating more than 30 million baht in business value. depa aims to expand the project to 6 other areas.

Dr.Nuttapon Nimmanphatcharin , President/CEO of Digital Economy Promotion Agency or “depa”, shares the result of the “Smart Economy Showcase Project” implementation in Ladphrao and Pathumwan districts that has been organized with 8 partners in supporting Thai entrepreneurs, SMEs, vendors, street food stalls, fresh market shops to apply digital technologies in their businesses. There are 12 digital technologies provided developed by 50 Thai digital startups who have been selected in this project. By learning from “On Ground” and “On Cloud” activities, entrepreneurs are able to deal with issues of business management, market expansion, cost saving, and revenue generating. These activities were organized with an aware of COVID-19 safety protocols as well as the New Normal way of living.

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“The project attracted a variety of attentions and interest from entrepreneurs in the two pilot areas, resulting in over 1,000 business matchings. Besides, depa has also targeted to expand the implementation to other 6 areas in the provinces of Bangkok, Nakhon Sawan, Nakhon Pathom, Chai Nat, Sing Buri, and Lopburi. With this plan, we, depa, expect to support over 20,000 small to large entrepreneurs to have access in digital technologies. The project can help entrepreneurs to run their business effectively by increasing their income, reducing cost, as well as expanding their market as we all are now in the Digital Economy era. We also believe that, if the Smart Economy Showcase Project is run as planned, more than 30 million baht would be generated,” said depa CEO.

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Dr. Nuttapon also states that depa has planned to execute the project for all levels of entrepreneurs, especially those who are small vendors and street food stalls. This is to be done by organizing events or activities for entrepreneurs and digital startups to meet, share, get ideas, and have digital technology “try on” experiences. The activities focus on developing human capability and building digital skilled human resources (Upskill) to serve industrial sector (Smart People). In addition, the project also supports businesses to gear towards Smart City as well have opportunities in expanding market reach in the region from utilizing knowledge from the provided free digital transformation courses. With the importance of applying digital technologies in uplifting Thai business sector, in this project, depa together with partners has integrated collaborative actions to help Thai entrepreneurs run their businesses effectively, get their businesses to the broader extent, as well as be stable and competitive in the Digital Economy System that is nearly yet to come.